LAUNCH EFFECT

6 Breakthrough Email Marketing Tips to Grow Your Subscriber List FAST

– Hey everyone, it’s Neil Patel hereand we’re here for another
Q and A Thursday video. I’m here with Adam from Viewership. – Hey everyone!- And this week’s question is?- This is from Ashish
and she says, or he says,”Hi Neil, how do I convince peopleto sign up for my email list?”- This is really simple. I love this question. And the reason I say it’s simpleis because it’s the most obvious thingthat a lot of people don’t doand it’s funny, even with me,it’s those things that stare
at you in front of your facethat you’re looking atthat you may not realize is therethat you should be leveraging or doing. So, you already know
basic things like pop-ups. And yeah, you can do a pop-up. It’s gonna irritate people
but you can use toolslike Hello Bar to do a pop-up
and you can cookie people,so that way they only see it onceand they see it upon them
leaving, that’s on exit. When you’re doing a pop-up,it shouldn’t just be put in your email. – If I tell you and you come to my site,say put in your email,
what are you gonna do?- No, click out of it. – Yes. But your goal on your website
is to increase your traffic. You went from a thousand to 7,500 a day. – Right. – And if I told you I can take,teach you how to double
your traffic in 30 days,what would you do?- Absolutely. – You would put in your email. – Definitely. – Make it really simple. Give them something that’s worthwhile. Create an e-book, a course,
something that’s super detailedand make that your opt-in. You can also do one in your side bar. The best one isn’t pop-ups,it’s not your side bar opt-ins,it’s gonna be content upgrades. You can also create this within Hello Bar. It’s really simple. When someone’s reading a listlike 10 ways to double your traffic,within the first three paragraphs,do a little opt-in box that saysdownload the cheat sheet on
10 ways to double your trafficor download the cheat sheetand get 10 more bonus ways
to double your traffic. That’ll be your highest
converting offer ever. I’ve tested out so many
different variations. That crushes everything. Put them in there and you
have to create unique onesfor different blog posts,it takes more work but you’ll
get the most amount of emails. You can do this all for
free with Hello Bar. It doesn’t you a single dollar. Test it out, it works really well. Another thing that I tested,and we’ll show you this on the screen,I do a exit pop-up on neilpatel. com,where my exit pop-up shows an animation. So mine tells you, hey do you wanna,I rank number one for online marketing,I’ll teach you how do this as well,and I show you in the backgroundhow I ranked number one
and I show you a glimpseof what you’re gonna get when you opt-in. One of my highest converting opt-ins. The reason being is I’m
not just telling youwhy you should opt-in,I’m showing you what you’re gonna getand you’re much more likelybecause when you put in your email,what’s your biggest fear?- That they’re just gonna spam you. – Yes. But if you show people, and
I do this with a animated gifand again you can do this
with Hello Bar for free,you’re much more likely to
put in your email address. How do you collect emails from your site?- Three ways: through a
webinar, through an opt-in,or through a quiz. – Yes. Webinars work really well. Quizzes, you can use lead quizzes. It converts extremely well. – Really high. – The problem with webinarsis you won’t get the most amount of leads,but the amount of emails you get,although the amounts gonna decrease,they’ll be the highest
quality of emails you getand they’re much more likely
to convert into customer. Not only can you get them to
convert right then and there,assuming you’re doing Evergreen webinars,through EverWebinar, but
you can also get themto buy from you on the backend
through up-sells, down-sells,drip campaigns. But that’s usually the
way most people do emails. It’s not too much more
complicated than that. You don’t need to do crazy
things like create tools,or spend 20-30 thousand
dollars doing anything crazy,just keep it simple. – Totally. And just on that note,
something I’ve recently donethat’s doing really well is a quizthen the results page of the quiz,then they sign up for a webinar. So, cause you get a really cheap— That’s cool. – So you get really cheap quiz,quiz is like 15 cents per lead,but then whatever their
result is, it’s like hey,now sign up for this webinar
and I’m gonna teach youhow to fix this problem. – Yeah, and that’s awesome. And you can do a few
different webinars based on— Their pain points. – Yeah, their pain points based
on the quiz that they took. Amazing way to generate sales. Just get creative. And if you’re looking for more emails,write blog content, promote it on the web,we talked about Buzzsumo in the past. You can also do really creative thingslike Adam’s saying here,
is which, just buy ads. The moment you have monetization set up,you can scale this out using
Facebook and Youtube ads. – For sure, for sure. – That’s pretty much it. If you have any questions or
comments, leave them below. I’ll be there to answer. If you want something to be coveredin the next week’s Q and A Thursday video,leave a comment, let us
know, and we may pick it. Thank you for watching!Subscribe, like, comment,
share, appreciate everythingand if I can ever do anything
to help you out, just ask. I really do wanna see
you succeed and grow.