– Running out ofmeaningful emails to send?Don’t worry, you’re not alone. According to the ContentMarketing Institute,more than 60% of marketers have statedthat producing engaging contentis one of the challenges that they face. Luckily, you don’t need to look further. If you’ve been developing,designing and writing 100sof content pieces, you may have overlookedthe treasure chest that’sbeen in front of youthis entire time, your content archive. You should just evaluate your past contentand start from there. The key here is to repurposeyour past social media,blog, podcasts and othercontent into actionable emails. If you want to easily create your emails,you can check out myemail marketing planner. This email template can help you organizeand plan your email campaigns,newsletters and subscriptions. Use this tool to craft, organize, scheduleand measure the performanceof each email you send. If you already have an email serviceyou can use this to commentyour email automation. You can check that out inthe description box below. Now, let’s get repurposing. Here are different ways ofeffectively resurrectingand giving new life to your old content. Same context, different twist. Look for new angles and beatson certain topics and themes. To start off, scourer your archivesfor those that receive aboveaverage engagement ratesacross the board. Once you’ve chosen anarticle, podcast, blogor social media post,try to give that topic a new, fresh twist. You can do this bylooking for new researchor focusing on anotherelement of the topicthat you didn’t delve deeper into. Spin off. Another way is to look atthe general-themed contentthat you already haveand use that as a basisto spin off multiplepieces of smaller content. Let’s say you have a general courseabout Facebook marketing. What you can do is break that downinto more specific parts. One email could be about Facebook ads,another could be aboutgrowing your followers,the third could be aboutpage management and so on. The possibilities are endless. There are unlimitedopportunities to give more detailthrough your emails. Consolidate. You can also do theopposite of a spin off. Let’s say that you have specific contentthat’s connected by a general theme. You can create an email that compilesand consolidates these together. Let’s say you have different articlesor vlogs on editing Instagram photos,raising more followersor generating content. You can combine them andhouse them into one email. You can consolidate them togetherto have a best of Instagram email. At the same time, if youfind that your past emailsare filled with great content,they can also be combinedto create another emailon your top content. New medium. Aside from repurposing the actual content,you can also play aroundwith the way you presented itto your audiences. With MailChimp andmedia-supported content,you’re no longer limited by simple texts. Images, infographicsand videos can be usedas a way to give fresh lifeto seemingly similar topics. There you have, you haveall the tools you needto create new and fresh contentfrom what you already have. Thanks for watching. If you like this video, hit the thumbs up,comment below and of course,subscribe for more weekly videos.