3 Emails That Will Make Your New Leads FALL IN LOVE With You
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How do you communicate with brand new leads to increase engagement, deliverability and long-term sales?
An indoctrination sequence is the first few emails you send to new leads to welcome them to your community, build rapport and let them know how you can help.
Your indoctrination sequence is hugely important because this is when prospects’ awareness of your brand is highest and the problem they need solved is top of mind…The goal of your indoctrination sequence is to AIM your prospects in the right direction.
It’s really like a first date — you want to make sure that you make a good enough impression that they want to see you again and again and again.
Watch this email marketing tutorial to learn my personal and proven 3-step indoctrination sequence for turning fresh leads into forever fans.
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