– One of the most askedquestions I get is,”Neil, how do I choose productsto sell as an affiliate?”I don’t want to ruin myreputation selling things”that my audience won’t like. “Well, there’s a frameworkto find the perfectaffiliate product, and ifyou follow it step by step,you’ll end up selling much morethan if you just copy andpaste an Amazon affiliate codeon your website hoping thatyou’re going to generate sales. So you’re probablywondering what it is, right?Hey everyone, I’m Neil Patel, and today,I’m going to break down howto find the perfect affiliateproduct to sell to youraudience that they’ll love. Before we get started,make sure you subscribe. If you’re on YouTube, clickthe alert notification. That way, when I go live,you’ll get notified. First, if you don’t knowwhat your audience’smain problems are, what their needs,what their wants are, you need to startby surveying them and talking to them. Ask them questions like,“What is the biggest”challenge that you’re facing?”What are your most burning questions”that you want answered?”What’s not out there, whatproduct, service, or tool,would you like someone to create?”What level of expertise do you have?”Are you a beginner, intermediate, expert?”What’s your preferred method of learning?”Is it reading, listening,watching, practicing?”Do you pay for any subscriptions”that can help you in your life,in your basketball journey,”in your musician lessons?” I don’t know,whatever category you’rein, but you get the point. “Have you ever boughtany products or services”to improve your,” and letthem fill in the blank. You can modify all of thesequestions to your audience. You can always install live chat tools,or use tools like Qualaroo or SurveyMonkeyto figure this out, or you couldjust ask open-ended questions. By figuring out what your audience needs,what their problems are, if they’ve paidfor other products or services,it’ll tell you what you can sell to them,and what you shouldn’twaste your time with. For example, if you’re sellingmusician-related products,or your blog or yourwebsite’s about music,and you find out that everyone’s a expert,and you decide to sellbeginner-related products,you’re not going to get many conversions. But if you find out thateveryone’s a beginner,and you sell beginner-related products,and then intermediate as people go up,and then expert productsas they go up even more,you’ll do much better. That’s why it’s reallyimportant to figure outwhat your audience isall about, the issuesand pain points they have. That way you know what to sell themfrom an affiliate standpoint,to generate the most income. Second, you want to brainstormall kinds of solutions,the products, the services,that can help your audience out. Create a blank document. Jot down any ideas that cross your mind,whether it is somethingthat you’ve already seen,or no one’s invented yet. There’s no filter. You can do whatever you want. You can even browse otheraffiliate sites to see what’sout there, and this willgive you ideas as well. Third, look for products that fall intoany of these categories, and aretop sellers in their categories. For example, if you go on Amazon,they clearly show you whatare top sellers in a category. You can install Affilitizer’sChrome extension. It’ll tell you if thereare any affiliate programsfor products or services thatyou come across on the Web. It’ll even give you a direct linkto affiliate programs so you can sign up. Even when you’re browsing content,it’ll let you know if you’re looking ata piece of information related toan affiliate program out there. Now if you want to sellretail, search for productsin any of the following programs. Amazon Associates, eBay Partner Network,Jet. com Affiliates, Target Affiliates,Walmart Affiliate program. If you’re open to sellingother kinds of products,like educational-based, or even software,check out ClickBank,JVZoo, OfferVault, Rakuten,Warrior Plus, FlexOffers,ShareASale, Commission Junction,Avangate, MaxBounty, and PeerFly. And if you want to focuson educational products,check out Udemy, Treehouse,Coursera, QuickStart, and 360training. Those sites should give youan idea of what could work,and what won’t work foryou and your audience. The fourth thing you need to consider iswhatever products or service you considerselling as affiliates,here are the criteriathat they need to meet. Because if they don’tmeet these criterias,one, you won’t do well, but two,you’re going to look bad to your audience. So let’s go over the criteria. It needs to be directly connectedto the content that you write about. So if you’re writing about music stuff,your offers, your products, services,need to be about music. If you start offering something else,not only will you not make any money,but people are going tobe pissed off at you. It also needs to help people out. This is a huge criteria for me. If something doesn’thelp out your audience,then why would you sell it to them. Sure, in the short run,you may make some money,but in the long run, you’regoing to burn your reader base,you’re going to lose your trust,and you won’t do well in the long run. Warren Buffet always has this philosophy:If you have a choicebetween something that canmake you money in the short run,or something that’sgoing to burn your brand,take the option of not making the money,and protecting your brand. Why?Because it creates longevity. So this is how I really figureout if this helps people out. I look at my audience, and be like,”All right, is this going to help them out”in an educational way?”Is this going to solve a nagging problem”that they’re facing in life?”Is this something that removes friction”from something that theyexperience on a daily basis?”Is this something thatspeeds up a process”in your audience’s life?”Is this something thatmakes things easier,”cheaper, more effective,or even more elegant, right?”Is it something that raises your status”among your peers, yourfamily, your friends?”If it meets a lot of those criterias,if it’s something thatyou would use yourself,if it’s something thatyou would easily recommendto your friend, then you have somethingthat’s worth promoting. The fifth thing that you need to do isdon’t just put links andads all over your websiteto these products and services. They need to play an activerole in your content. You’ve got to blend them in contextually. That way, as people are reading,they’re getting education,they can also buy. You need to teach peoplehow they can accomplishtheir goals using theseproducts and services. You need to put out tutorials,in-depth reviews, product comparisons. By doing those things, you’remuch more likely to get sales. And when you’re doinga product comparison,you can also sing up as an affiliateto the other productthat you’re promoting. Sure, it may not performas well as the main productthat you’re focusingon, but hey, if someonedecides to sign up for that other productthat you don’t think is that great, eh,at least you’re going to get anaffiliate commission from it. And subtly mention theseproducts and serviceswithin your content whenthere’s other related topics. And of course, make sure youinclude a call to action. If you don’t have a call to actionwhen you’re promoting affiliate offers,you’re not going to do well. Now if you’re a company that needs helpgetting more sales, whetherit’s through an affiliateor just any form of digital marketing,check out my ad agency,Neil Patel Digital. Of course, if you enjoyed this video,make sure you like,subscribe, comment, share. I look forward to helping you out.